Thursday, October 21, 2004

How To Prepare Prior to a Speech

Well, it is the evening before our big International Business Seminar here at the Hotel Equatorial.

I'm just waiting until we do a rehearsal. I've had a great day meeting with Austrade in HCM and then lunch at a local restaurant opposite the former Palace.

It was an eerie experience going past the Palace, and seeing the tanks and actual gates that were crushed during the fall of Saigon in the Vietnam war. Those images defined a generation.

The baked mudfish on the menu was superb.

Back to reality and my hour-long keynote tomorrow is titled "The Brand Within: The 8 Principles to Build a Powerful Corporate and Personal Brand in Any Market".

I've got some great research on local brands and plan to really customise the presentation to the Vietnamese market. The Austrade Commissioner here put me in touch with Kurt Viertel, the local manager with global advertising company Leo Burnett. I rang him and got some great local insights. It really pays to ask for contacts and then follow-up with good questions. This sort of research can turn a good speech into a great one.

I've also spent some time learning some local Vietnamese to use in my opener.

I've drunk a lot of water today, avoiding any alcohol, caffeine and heavy foods so I'm fully hydrated tomorrow.

I also spent an hour in the gym, some time relaxing in the sauna, spa and swimming pool. I find exercise, a good diet and keeping the fluid intake high essential when you're traveling as a speaker and want to be in a peak physical state for a presentation.

My three goals for tomorrow's presentation are:

1. Slow Down - my presentation is in English but 80% of the audience will be Vietnamese.
2. Have Fun - enjoy the moment, keep relaxed and make it memorable for the audience. People learn more and feel better when they're happy and laughing, and
3. Get the audience involved. I've learnt from my experience in the Philippines, Asian audiences (except perhaps Singaporeans who can be a little shy and non-questioning) love to be involved, so I will really work the room with the roving microphone. A bit like Oprah or Jerry Springer - fortunately with my media background I'm comfortable in this mode.

Well, about time to run through my key points, work on my opener and go to the rehearsal.

I look forward to updating you tomorrow.


1 comment:

look said...

愛情公寓, 情色, 舊情人, 情色貼圖, 情色文學, 情色交友, 色情聊天室, 色情小說, 一葉情貼圖片區, 情色小說, 色情, 色情遊戲, 情色視訊, 情色電影, aio交友愛情館, 色情a片, 一夜情, 辣妹視訊, 視訊聊天室, 免費視訊聊天, 免費視訊, 視訊, 視訊美女, 美女視訊, 視訊交友, 視訊聊天, 免費視訊聊天室, 情人視訊網影音視訊聊天室, 視訊交友90739, 成人影片, 成人交友, 本土自拍, 美女交友, 嘟嘟成人網, 成人貼圖, 成人電影, A片, 豆豆聊天室, 聊天室, UT聊天室, 尋夢園聊天室, 男同志聊天室, UT男同志聊天室, 聊天室尋夢園, 080聊天室, 080苗栗人聊天室, 6K聊天室, 女同志聊天室, 小高聊天室, 情色論壇, 色情網站, 成人網站, 成人論壇, 免費A片, 上班族聊天室, 成人聊天室, 成人小說, 微風成人區, 色美媚部落格, 成人文章, 成人圖片區, 免費成人影片, 成人論壇, 情色聊天室, 寄情築園小遊戲, AV女優, A片下載, 日本A片, 麗的色遊戲, 色色網, ,嘟嘟情人色網, 色情網站, 成人網站, 正妹牆, 正妹百人斬, aio,伊莉, 伊莉討論區, 成人遊戲, 成人影城,
ut聊天室, 免費A片, AV女優, 美女視訊, 情色交友, 免費AV, 色情網站, 辣妹視訊, 美女交友, 色情影片 成人影片, 成人網站, A片,H漫, 18成人, 成人圖片, 成人漫畫, 情色網, 日本A片, 免費A片下載, 性愛, 成人交友, 嘟嘟成人網, 成人電影, 成人, 成人貼圖, 成人小說, 成人文章, 成人圖片區, 免費成人影片, 成人遊戲, 微風成人, 愛情公寓, 情色, 情色貼圖, 情色文學, 做愛, 色情聊天室, 色情小說, 一葉情貼圖片區, 情色小說, 色情, 寄情築園小遊戲, 色情遊戲情色視訊, 情色電影, aio交友愛情館, 言情小說, 愛情小說, 色情A片, 情色論壇, 色情影片, 視訊聊天室, 免費視訊聊天, 免費視訊, 視訊美女, 視訊交友, 視訊聊天, 免費視訊聊天室, a片下載, aV, av片, A漫, av dvd, av成人網, 聊天室, 成人論壇, 本土自拍, 自拍, A片,