Search Engine Optimisation: How Much is Enough?

By Thomas Murrell MBA CSP, International Business Speaker

How much is enough when it comes to keywords and search engine optimisation.

You know, finding those keywords that people are punching into search engines like Google.

Well, according to Internet marketing expert Cory Threlfall you need a minimum of 15,000 searches per month to have a viable market searching for information in your specialised niche or area of expertise.

So how do you find out?

Well, use the Overture keyword research tool
located here.

Simply type in the keywords related to your target market
in the form provided.

This will give you a detailed history of how many searches
have been made in the last 30 days on the keywords related
to your target market.

If it is under 15,000 searches per month, don't pursue this market because there isn't enough demand.

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