Thursday, July 25, 2013

Market Secrets of iinet with founder and CEO Michael Malone



 

Michael Malone (pictured), CEO and founder of ASX listed internet services provider iinet has seen many ups and downs.

But its his resilience and marketing savvy that has seen the company grow and provide stunning returns to shareholders.

In fact total shareholder returns over the past year has seen iinet stock more than double.

In this special podcast he talks about his personal journey and marketing insights.


Michael Malone started iinet 20 years ago in his parents garage.

The company now has a market capitalisation of more than A$1B, revenues of more than a billion dollars and more than 826,000 customers.

In this podcast he talks about what marketing strategies made iinet successful.

This will take 11 minutes and 31 seconds to listen to.


Or download the audio.



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